Oprah the spammer (?)

Oprah must have trouble in one part of her massive media empire.
Over the last week, I've gotten a dozen or so e-mails offering me FREE 3-year subscriptions to "Oprah: The Magazine."
It's not being done directly by the Queen of All Things (Except the Blogworld) Media, though, but by some marketing e-company that mustn't look very hard at to whom they're sending their materials.
If they're sending this spam to me, who has no interest whatsoever in Oprah, how many more innocent, gullible souls are being taken in by this?
For shame, Oprah. You better go see what some folks are doing in your name.